<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>The Fresh Meaning Brand Naming Agency Blog</title>
	<atom:link href="http://www.freshmeaning.com/blog/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.freshmeaning.com/blog</link>
	<description></description>
	<lastBuildDate>Wed, 28 Jul 2010 03:53:50 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0</generator>
		<item>
		<title>Naming Names &#124; J.K. Rowling On Naming</title>
		<link>http://www.freshmeaning.com/blog/2010/07/naming-names-j-k-rowling-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2010/07/naming-names-j-k-rowling-on-naming/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 03:53:50 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Consultants]]></category>
		<category><![CDATA[Nomenclature Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=104</guid>
		<description><![CDATA[I’ve always ‘collected’ – that’s to say, remembered &#8211; unusual names and finally found a use for them! I love names; sad to say, I really enjoy reading lists of them, for me it’s like casting an eye over a &#8230; <a href="http://www.freshmeaning.com/blog/2010/07/naming-names-j-k-rowling-on-naming/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<blockquote><p><strong>I’ve always ‘collected’ – that’s to say, remembered &#8211; unusual names and finally found a use for them! I love names; sad to say, I really enjoy reading lists of them, for me it’s like casting an eye over a pile of unwrapped presents, each of the names representing a whole person. War memorials, telephone directories, shop fronts, saints, villains, baby-naming books – you name it, I’ve got names from it! I also make up names, the most popular one being ‘quidditch’, of course.</strong></p></blockquote>
<p>J.K. Rowling, British Author</p>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2010/07/naming-names-j-k-rowling-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; J.K. Rowling On Names</title>
		<link>http://www.freshmeaning.com/blog/2010/07/naming-names-j-k-rowling-on-names/</link>
		<comments>http://www.freshmeaning.com/blog/2010/07/naming-names-j-k-rowling-on-names/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 03:48:03 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Consultants]]></category>
		<category><![CDATA[Nomenclature Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=102</guid>
		<description><![CDATA[&#8220;I&#8217;m big on names.&#8221; J.K. Rowling, British Author]]></description>
			<content:encoded><![CDATA[<blockquote><p><strong>&#8220;I&#8217;m big on names.&#8221;</strong></p></blockquote>
<p>J.K. Rowling, British Author</p>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2010/07/naming-names-j-k-rowling-on-names/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; Thomas Friedman On Naming</title>
		<link>http://www.freshmeaning.com/blog/2009/09/naming-names-thomas-friedman-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2009/09/naming-names-thomas-friedman-on-naming/#comments</comments>
		<pubDate>Sun, 06 Sep 2009 22:08:34 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Brand Naming Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=31</guid>
		<description><![CDATA[“If you can name the issue, you can own the issue.” Thomas Friedman, American Author]]></description>
			<content:encoded><![CDATA[<div>
<blockquote><p><strong>“If you can name the issue, you can own the issue.”</strong></p></blockquote>
<p>Thomas Friedman, American Author</p></div>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2009/09/naming-names-thomas-friedman-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nomenclature &#124; Reviving The Lost Art Of Naming The World</title>
		<link>http://www.freshmeaning.com/blog/2009/08/nomenclature-reviving-the-lost-art-of-naming-the-world/</link>
		<comments>http://www.freshmeaning.com/blog/2009/08/nomenclature-reviving-the-lost-art-of-naming-the-world/#comments</comments>
		<pubDate>Tue, 11 Aug 2009 19:01:19 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Naming Consultants]]></category>
		<category><![CDATA[Nomenclature Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=97</guid>
		<description><![CDATA[A good article on the naturalness of naming systems: Cecil Brown, an anthropologist at Northern Illinois University who has studied folk taxonomies in 188 languages, has found that people recognize the same basic categories repeatedly, including fish, birds, snakes, mammals, &#8230; <a href="http://www.freshmeaning.com/blog/2009/08/nomenclature-reviving-the-lost-art-of-naming-the-world/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>A good article on the naturalness of naming systems:</p>
<blockquote><p>Cecil Brown, an anthropologist at Northern Illinois University who has studied folk taxonomies in 188 languages, has found that people recognize the same basic categories repeatedly, including fish, birds, snakes, mammals, “wugs” (meaning worms and insects, or what we might call creepy-crawlies), trees, vines, herbs and bushes.</p></blockquote>
<p><a href="http://www.nytimes.com/2009/08/11/science/11naming.html" target="_blank">New York Times</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2009/08/nomenclature-reviving-the-lost-art-of-naming-the-world/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; Voltaire On Naming</title>
		<link>http://www.freshmeaning.com/blog/2009/03/naming-names-voltaire-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2009/03/naming-names-voltaire-on-naming/#comments</comments>
		<pubDate>Fri, 27 Mar 2009 22:11:48 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Brand Naming Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=35</guid>
		<description><![CDATA[“C’est un poids bien pesant qu’un nom trop tôt fameux!” &#124; “What a heavy burden is a name that has become too famous!” François-Marie Arouet (as Voltaire), French Philosopher]]></description>
			<content:encoded><![CDATA[<div>
<blockquote><p><strong>“C’est un poids bien pesant qu’un nom trop tôt fameux!” | “What a heavy burden is a name that has become too famous!”</strong></p></blockquote>
<p>François-Marie Arouet (as Voltaire), French Philosopher</p></div>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2009/03/naming-names-voltaire-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; Lewis Carroll On Naming</title>
		<link>http://www.freshmeaning.com/blog/2009/02/naming-names-lewis-carroll-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2009/02/naming-names-lewis-carroll-on-naming/#comments</comments>
		<pubDate>Wed, 25 Feb 2009 22:17:33 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Brand Naming Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=44</guid>
		<description><![CDATA[“Must a name mean something?” Alice asked doubtfully. “Of course it must,” Humpty Dumpty said with a short laugh: “my name means the shape I am — and a good handsome shape it is, too. With a name like yours, &#8230; <a href="http://www.freshmeaning.com/blog/2009/02/naming-names-lewis-carroll-on-naming/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div>
<blockquote><p><strong>“Must a name mean something?”</strong> Alice asked doubtfully.</p>
<p><strong>“Of course it must,”</strong> Humpty Dumpty said with a short laugh: <strong>“my name means the shape I am — and a good handsome shape it is, too. With a name like yours, you might be any shape, almost.”</strong></p></blockquote>
<p>Lewis Carroll (as Alice and Humpty Dumpty), English Author, in Through The Looking-Glass<strong><br />
</strong></div>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2009/02/naming-names-lewis-carroll-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; Hesiod On Naming</title>
		<link>http://www.freshmeaning.com/blog/2008/12/naming-names-hesiod-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2008/12/naming-names-hesiod-on-naming/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 22:20:17 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Brand Naming Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=48</guid>
		<description><![CDATA[“Do not get a name as overly lavish or too inhospitable.” Hesiod, Greek Poet]]></description>
			<content:encoded><![CDATA[<div>
<p><strong>“Do not get a name as overly lavish or too inhospitable.”</strong></p>
<p>Hesiod, Greek Poet</p></div>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2008/12/naming-names-hesiod-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; Denzel Washinton On Naming</title>
		<link>http://www.freshmeaning.com/blog/2008/11/naming-names-denzel-washinton-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2008/11/naming-names-denzel-washinton-on-naming/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 22:21:27 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Brand Naming Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=51</guid>
		<description><![CDATA[FRANK: “Brand names mean something, Jackie. Consumers rely on them to know what they’re getting. They know the company isn’t going to try to fool them with an inferior product. They buy a Ford, they know they’re gonna get a &#8230; <a href="http://www.freshmeaning.com/blog/2008/11/naming-names-denzel-washinton-on-naming/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div>
<blockquote><p>FRANK: <strong>“Brand names mean something, Jackie. Consumers rely on them to know what they’re getting. They know the company isn’t going to try to fool them with an inferior product. They buy a Ford, they know they’re gonna get a Ford. Not a fuckin’ Datsun. Blue Magic is a brand name; as much a brand name as Pepsi. I own it. I stand behind it. I guarantee it and people know that even if they don’t know me any more than they know the chairman of General Foods.”</strong></p>
<p>JACKIE: “What the fuck are you talking about, Frank?”</p>
<p>FRANK: <strong>“What you’re doing, as far as I’m concerned, when you chop my dope down to five percent, is trademark infringement.” </strong></p></blockquote>
<p>Denzel Washington (as  Frank Lucas), American Actor, in American Gangster</p></div>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2008/11/naming-names-denzel-washinton-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; Milan Kundera On Naming</title>
		<link>http://www.freshmeaning.com/blog/2008/10/naming-names-milan-kundera-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2008/10/naming-names-milan-kundera-on-naming/#comments</comments>
		<pubDate>Wed, 22 Oct 2008 22:24:02 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Brand Naming Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=56</guid>
		<description><![CDATA[“We don’t know when our name came into being or how some distant ancestor acquired it. We don’t understand our name at all, we don’t know its history and yet we bear it with exalted fidelity, we merge with it, &#8230; <a href="http://www.freshmeaning.com/blog/2008/10/naming-names-milan-kundera-on-naming/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div>
<blockquote><p><strong>“We don’t know when our name came into being or how some distant ancestor acquired it. We don’t understand our name at all, we don’t know its history and yet we bear it with exalted fidelity, we merge with it, we like it, we are ridiculously proud of it as if we had thought it up ourselves in a moment of brilliant inspiration.”</strong></p></blockquote>
<p>Milan Kundera, Franco-Czech Author</p></div>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2008/10/naming-names-milan-kundera-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Naming Names &#124; David Wine On Naming</title>
		<link>http://www.freshmeaning.com/blog/2008/02/naming-names-david-wine-on-naming/</link>
		<comments>http://www.freshmeaning.com/blog/2008/02/naming-names-david-wine-on-naming/#comments</comments>
		<pubDate>Sat, 16 Feb 2008 22:25:41 +0000</pubDate>
		<dc:creator>Brent</dc:creator>
				<category><![CDATA[Brand Naming Consultants]]></category>

		<guid isPermaLink="false">http://www.freshmeaning.com/blog/?p=59</guid>
		<description><![CDATA[“You need to be distinctive, and a good name can do that.” David J. Wine, American Developer]]></description>
			<content:encoded><![CDATA[<div>
<p><strong>“You need to be distinctive, and a good name can do that.”</strong></p>
<p>David J. Wine, American Developer</p></div>
]]></content:encoded>
			<wfw:commentRss>http://www.freshmeaning.com/blog/2008/02/naming-names-david-wine-on-naming/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
